Importance of a website

Most customers nowadays visit the manufacturer’s website and social networks before making the purchase, in order to be informed in advance. When buying a mobile phone, furniture, car or apartment, we want to get to know relevant information about the person or company selling their products or services. The background of everything is important to […]

Consumer response to short video ads is growing

Advertising via a 6-second video may not sound promising, but a new study by MAGNA Global shows that this has started to change. A survey conducted on more than 7700 respondents shows that an increasing number of short videos has resulted in consumers changing their viewing habits. 6-second video format Video formats such as Snap, […]

Launch of Facebook shops means we will be able to shop directly from Facebook

Probably the most popular social network in the world, Facebook, decided to make a huge step toward the e-commerce by representing a new option, called Shops, for which it hopes to become a central place for all sorts of entrepreneurships, from small and middle who were hit by the COVID-19 pandemic in the world, to […]