What is ESG and how can a communications agency help you?
With a little imagination, a few creative design solutions, and an understanding of the topic, an ESG report can be a document you can truly be proud of.
Blog
From expert analyses to compelling stories and practical tips, we offer insights into the latest trends, innovations, and developments in the marketing and communications industry. In our own words. Honestly and directly.
Google Search Generative Experience – new SEO challenge?
Google's response to the trend of improving user experience with the help of AI is Search Generative Experience. What is it and what does it mean for SEO?
PR Trends in Croatia: 2023 Overview and Forecasts for 2024
One of the more challenging years awaits us for the PR scene, machinery that will surely be on the front line when it comes to communications.
Spectacular evolution of DOOH advertising started from Las Vegas
The Las Vegas Sphere was under construction for four years, with a final cost of $2.3 billion.
5 Instagram Story Tricks You Need to Know
Discover a few story-editing tricks that can help grab your audience's attention on Instagram.
Gen Z on Generation Z: How to Approach a New Consumer Group – Zoomers
Generation Z, also known as Gen Z or Zoomers, presents both a challenge and an opportunity for marketers.
Ready for change? New AI tools are coming to Instagram soon!
Chatbots equipped with various AI personas, AI-generated stickers, and much more are potentially awaiting Instagram users.
Is surreal marketing the future of OOH advertising?
Handbags and mascaras have become public transport! Surrealism has taken over the marketing world, giving rise to some fantastic campaigns.
Reddit – The Forbidden Fruit of Digital Advertising
You’ve probably heard of Reddit, but are you familiar with its advertising mechanisms and the opportunities it offers?