TikTok is at the very top – it has overtaken YouTube for average watch time
Recent data shows that younger generations are increasingly choosing to spend more time on TikTok than on YouTube.
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From expert analyses to compelling stories and practical tips, we offer insights into the latest trends, innovations, and developments in the marketing and communications industry. In our own words. Honestly and directly.
Instagram’s identity crisis produced a Tik-Tok looking feed
In the new test update, available only to a selected number of Instagram users, all content takes on a 9:16 aspect ratio.
LinkedIn changes algorithm and introduces new form of content ranking
New options are coming for a better LinkedIn feed experience.
WhatsApp is introducing „Communities“ – the upcoming features will enrich group conversations
WhatsApp Communities feature will allow us to connect separate group chats into larger structures.
The short and miserable life of LinkedIn stories
LinkedIn is the largest professional social network. It has existed since 2002 and is currently used by more than 600 million people in 200 countries.
What does the MTV Video Music Awards’ viewership decline mean?
For the first time in the history of the award show, less than a million people watched the 2021 Video Music Awards on MTV, a ceremony which was inaugurated in 1984.
TikTok’s intergenerational and multiplatform popularity
Bulletin – a platform for independent writers
Bulletin, a set of publishing and subscription tools to support authors of creative content currently only available in the US.
